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Bhool Chuk Maaf box office collection day 3: Rajkummar Rao, Wamiqa Gabbi’s film earns Rs 28.71 cr, breaks Emergency and The Diplomat records

Bhool Chuk Maaf box office collection day 3: Rajkummar Rao and Wamiqa Gabbi's romantic comedy scored a decent opening weekend with Rs 28.71 cr eraning despite its short theatrical window.

Bhool Chuk Maaf box office collectionBhool Chuk Maaf Box Office Collection Day 7: Rajkummar Rao's film earns Rs 3.25 crore on its first Thursday.

Bhool Chuk Maaf box office collection day 3: Despite mixed reviews and an exceptionally short theatrical window, debutant director Karan Sharma’s romantic comedy Bhool Chuk Maaf seems to be picking up well at the domestic box office. The Rajkummar Rao and Wamiqa Gabbi-starrer finally hit double digits on Sunday, securing a decent opening weekend.

Bhool Chuk Maaf collected Rs 11.7 crore on Sunday, its highest single-day collection since its release on Friday. On the opening day, it earned Rs 7.2 crore. It picked up a little on Saturday, garnering Rs 9.8 crore. With its day 3 collection, the film has registered a further spike in earnings.

As per Sacnilk, Bhool Chuk Maaf has secured an opening weekend total of Rs 27.75 crore. Thus, it has crossed the Rs 25 crore mark in less than three days. If it’s able to sustain the momentum and pass the crucial Monday test, the film will most likely cross the Rs 30 crore mark today.

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As a result, Bhool Chuk Maaf has surpassed the box office collection of Kangana Ranaut’s period political drama Emergency (Rs 20.48 crore) and the opening weekend box office collection of John Abraham-starrer thriller The Diplomat (Rs 13.30 crore). Both films released earlier this year.

On Sunday, Bhool Chuk Maaf registered the highest occupancy in the evening shows (43.96%), followed by the afternoon shows (35.51%), the night shows (29.05%), and the morning shows (11.50%). As per regions, it scored the maximum occupancy in  Chennai (86%), followed by Jaipur (38.75%), Bengaluru (37.25%), National Capital Region (33.25%), and Lucknow (33%).

One of the other Bollywood releases, Prince Dhiman’s historical action film Kesari Veer, starring Suniel Shetty and Sooraj Pancholi, managed to garner only Rs 32 lakh on Sunday, leading to a dismal opening weekend domestic box office collection of Rs 86 lakh. Holdover Hollywood releases like Tom Cruise’s Mission: Impossible – The Final Reckoning and Final Destination Bloodlines continue to hold the fort in India.

Bhool Chuk Maaf faced probably the biggest threat to the box office performance of a film today — a short theatrical window. In just two weeks on June 6, the film will drop on Prime Video India. With the audience getting to enjoy the film within the comforts of their home in just a fortnight, it didn’t make conventional sense that they’d step out to watch the film in theatres.

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So much so that Kamal Gianchandani, Chief Business Planning & Strategy at PVR INOX Limited, on Sunday declared Bhool Chuk Maaf “a genuine hit.” “Some wrote off #BhoolChukMaaf citing ‘discount offers’ or ‘lack of appeal’😇 The box office tells a very different story — it’s a genuine HIT💥 May has revived theatres, audiences are back in big numbers, and the big screens are booming all over the country. 🎬🔥,” he wrote on X.

This shoutout comes days after the multiplex chain had moved the Bombay High Court challenging the film’s producer’s decision to release it on OTT instead of theatres due to the heightened national security concerns amid the India-Pakistan conflict following Operation Sindoor two weeks ago. PVR Inox alleged a breach of contract by Dinesh Vijan’s Maddock Films.

As per the agreement dated May 6, the film was to release in cinemas across India on May 9 and would not be released on OTT or any other platform for a period of eight weeks thereafter, it said. But the producers terminated the agreement just a day before the release and announced an OTT release on May 16.

Also Read — Bhool Chuk Maaf movie review: Rajkummar Rao, Wamiqa Gabbi film feels like poor man’s Brahmastra

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After Bombay HC stalled the OTT release, the parties reached an agreement that the film would be released in cinemas on May 23, followed by an exceptional case of its OTT release right after two weeks. PVR Inox also withdrew its demand of compensation worth Rs 25 crore.

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