Journalism of Courage
Not many might think of tending to their sweet tooth virtually. But log on to infibeam.com and order your favourite mithai in a jiffy. On the website,you just have to punch in your choice of sweet,the city and payment details. This Ahmedabad-based company gets in touch with the best local vendors in the city where the sweets are to be delivered and even dispatches the order speedily.
The four-year-old company is still trying to strengthen its reach,but nevertheless receives a good number of orders every week. The idea of online sweet shopping is still new to the city,but a few Puneites are using it to their advantage.
While such small set-ups are mushrooming in the city,there are a few names that have been doing this for a long time. Ferns-n-Petals,essentially known for flower delivery,also has a sweets-and-flowers delivery option that one can avail of online. At its Kothrud outlet,Krunal Bafna,partner,Ferns and Petals,goes over the the final delivery to be made to a customer in Hinjewadi. The order has been placed by a customer in Mumbai. We deliver sweets in 150 cities. We try to get into an arrangement with popular local sweet vendors and source the sweets from them. The manner and style of delivery is ours,” he says.
At Bhawnagri Fancy Sweet Mart in Camp,sweets are delivered through Speed Post. Says Nayen Parekh,owner,Bhawnagri,”We send sweets like kaju katli,anjeer roll,kaju roll.”
