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This is an archive article published on April 8, 2009

style potpourri

It could be well called 'Three Girls and A Fashion Joint'. The all-new Diya'z that opened shop in Sector 8 has three girls steering it on.

It could be well called ‘Three Girls and A Fashion Joint’. The all-new Diya’z that opened shop in Sector 8 has three girls steering it on. “We are three sisters and preferred to name the store after our niece Diya,” entrepreneur-stylist Pooja exclaimed,as she was joined in by siblings Saru and Nicki Mahajan. All put together,Diya’z puts forth a potpourri of fashion ranging from casual tees for youngsters to formal club wear to Indo-Western kurtis and suits. “While the suits and kurtis have been designed by us,the hosiery garments are being sourced from all over,” mentions Pooja who first tested the city’s waters by holding exhibitions. “The response was really good and so we decided to roll out a store,” pitched in Nicki as we eyed evening dresses and some slinky shirts and shrugs. As far as price points go,it’s pocket-friendly.

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