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This is an archive article published on November 6, 2015

Commercial cinema is not diminishing: Riteish Deshmukh

Riteish Deshmukh says audience still enjoys watching commercial films if the film has something to offer.

 Riteish Deshmukh, MAMI Today when small budget films like “Masaan”, “The Lunch Box” are making it big and the relevance of commercial cinema seems decreasing, actor Riteish Deshmukh says audience still enjoys watching commercial films if the film has something to offer. (Source: Varinder Chawla)

Today when small budget films like “Masaan”, “The Lunch Box” are making it big and the relevance of commercial cinema seems decreasing, actor Riteish Deshmukh says audience still enjoys watching commercial films if the film has something to offer.

“Time is changing, audience is accepting all kind of films, but the content has to be good,” Riteish said.

“It is wrong to say that commercial cinema is diminishing. Audience is accepting independent films. Festivals like MAMI help independent films to show their work to a lot of people,” the actor said on the sidelines of MAMI festival here. (See Pics:  A-list celebs at MAMI closing ceremony)

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Riteish, 36, is known for his comic-timing in films like “Housefull,” “Kya Kool Hai Hum” series, “Masti”, “Grand Masti” and others.

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“I feel lot of people can do comedy. There are talented people doing comedy. I enjoy doing it and I will continue doing comedy films that will excite me,” he said.

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