New name for Namibian town is a tongue-twister

The name, proposed by some government officials and tribal authorities, incorporates click-like sounds in the language spoken by the Nama ethnic group in the southern African nation. Those sounds are often represented in written form with punctuation symbols.

But Luderitz resident Crispin Clay says the proposed name could hurt the “international reputation” of coastal Luderitz as a tourist destination and might not be recognized by computers and websites.

The town was named after German colonizer Adolf Luderitz. The Germans slaughtered tens of thousands of Nama and Herero people after local rebellions in the early 20th century.