A violent scene broke out near the Radha Rani Temple in the Barsana area of Mathura in Uttar Pradesh, as two groups of lassi sellers engaged in a full-blown street fight to win over more customers. The dramatic scenes unfolded in broad daylight on the streets leading to the Ladli Ji Temple. The video quickly went viral, with several social media users drawing comparisons to the infamous 2021 Baghpat chaat stall brawl.
Dubbed the “Battle of Mathura” on social media, the viral video shows vendors attacking each other with kulhads (earthen cups), sticks, and even bricks. The video captures the chaos erupting in front of a crowd of stunned onlookers, with shopkeepers hurling kulhads and physically assaulting each other.
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According to reports, the clash originated from a customer dispute over a purchase. Several individuals, including a woman, were injured in the fight. “The fight was between two groups of lassi sellers over customer competition. A woman has also been injured. We’ve received a complaint, and strict action will be taken against those responsible,” SP Rural Suresh Chand Rawat said in a video shared by the official X handle of Mathura Police.
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थाना बरसाना क्षेत्रान्तर्गत कस्बा बरसाना में दों लस्सी विक्रेताओं के मध्य हुए झगड़े के संबंध में #SP_RURAL द्वारा दी गई बाइट।#mathurapolice@adgzoneagra @digrangeagra pic.twitter.com/Eku2bFWWEp
— MATHURA POLICE (@mathurapolice) July 28, 2025
The brawl has sparked a wave of reactions. “Picture India’s biz scene as a wild jungle, survival instincts on blast, thriving as the 4th biggest economy. Roar!” a user commented on the video, “Girl have the survival instinct of a child..going in middle for no reason,” another user reacted.
“After the “Battle of Baghpat” we got “The kulhad yudh of Barsana”,” commented a third user.
Four years ago, the ‘Battle of Baghpat’ incident unfolded in the small town in Uttar Pradesh between two groups of chaat sellers. The video that went viral then and amused netizens showed the brawl that had broken out over customers. One man stood out for his henna-streaked hair. The man named Harendra, dubbed ‘chacha’ (uncle) by social media users, triggered a meme fest as he was also the most active participant in the brawl.