Croma has announced the pre-order of Apple’s latest iPhone 17 series in India, which includes the iPhone 17, the ultra-slim iPhone Air, the iPhone 17 Pro, and the iPhone 17 Pro Max. Customers will be able to pre-book the new lineup starting across 574 Croma stores in 206 cities, as well as online through their official website. Prices for the series begin at Rs 82,900 for the iPhone 17, followed by Rs 1,19,900 for the iPhone Air, Rs 1,34,900 for the iPhone 17 Pro, and Rs 1,49,900 for the range-topping iPhone 17 Pro Max. Delivering advancements such as larger displays, the new A19 chip family – with both A19 and A19 Pro variants – and enhanced front cameras equipped with Centre Stage, Apple aims to push forward its standard of innovation. Pre-booking will also be available for Apple Watch Series 11, Apple Watch Ultra 3, Apple Watch SE 3, and AirPods Pro 3—priced from Rs 46,900, Rs 89,900, Rs 25,900, and Rs 25,900, respectively. iPhone pre‑orders will open on September 12 at 5.30 pm, with availability beginning on September 19 at 8.00 am. Meanwhile, the new Apple Watch and AirPods can place their pre-orders earlier, starting September 10 at 10.00 am, and both products will also hit stores on September 19 at 8.00 am. Croma has introduced an in-store pre-booking option. The pre-booking amount is set at Rs 2,000 for the iPhone 17 and iPhone Air, while the iPhone 17 Pro and iPhone 17 Pro Max require a higher commitment of Rs 17,000. The Apple Watch Series 11, Apple Watch Ultra 3, and Apple Watch SE 3 can be reserved for Rs 2,000 each. Similarly, the upcoming AirPods Pro 3 will also be available for in-store pre-bookings at Rs 2,000.