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This is an archive article published on October 12, 2011

Mahindra says XUV5OO is sold for 4 months; suspends bookings

Company has received 8K bookings in ten days,which is most overwhelming responses to new car launch.

Auto major Mahindra & Mahindra (M&M) today said it is temporarily suspending booking for its newly-launched XUV500,as the vehicle is sold out four long months.

“This (temporary suspension of booking) has been necessitated due to the overwhelming response to the newly- launched XUV5OO,” the company said in a statement. The new vehicle is available only in Mumbai,Delhi,Bangalore,Chennai,and Pune.

The company has temporarily deferred new bookings since October 11. The XUV5OO has received over 8,000 bookings in just ten days,which is probably one of the most overwhelming responses to a new car launch in recent times,the company said.

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The SUV,priced Rs 10.8 to 11.95 lakh (ex-showroom,Delhi),was launched on September 29 and booking began on October 1.

The priority is to expedite deliveries for existing bookings,hence a decision has been taken to not open up new cities immediately,it said. The sports utility vehicle,which was designed and developed by the company’s Chennai-based research team,has also been launched in South Africa. Powered by a 2.2-litre diesel engine,the XUV500 has a six-speed transmission and is also available in a four-wheel drive variant.

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