Premium
This is an archive article published on December 14, 1997

Re fall not to boost exports

NEW DELHI, December 13: While several policy makers, especially those in the Commerce Ministry believe that the recent devaluation of the r...

.

NEW DELHI, December 13: While several policy makers, especially those in the Commerce Ministry believe that the recent devaluation of the rupee will help boost India’s exports, they’re optimism is misplaced. Sure, this will make some difference, but the basic fact is that India’s exports are rapidly becoming less competitive, and this doesn’t have too much to do with the exchange rate.

It is also becoming increasingly clear that in several areas of exports, prices are not the only determinant – timely delivery, and quality of overall service are now becoming increasingly important.

A study done by the textiles consulting firm KSA Technopak shows how India’s competitiveness is slipping badly in the apparels and textiles sector. The broad findings of the KSA Technopak study, however, apply to most of India’s exports, as the same levels of inefficiencies exist in other sectors too. When comparing the productivity of Indian labour with that of Bangladesh for major apparel groups, the consultants found that Bangladeshi labour was roughly 40 per cent more productive. US producers, of course, were roughly twice as productive as those in India. In the textiles sector, KSA Technopak found that Indian companies used roughly 40 per cent more labour to begin with and had a 15 per cent higher capital cost as most Indian units weren’t confident of running their machines at the speeds they are run in the US. Since less is spent on maintenance, down-time is around 24 per cent higher.

While several such comparisons have been made for Indian labour productivity before, what makes this study different is that it has been done for the top-of-the-line Indian units. So, in the textiles sector, KSA Technopak is comparing a top Indian producer with the same machinery as a unit in the US. Similarly, in the apparel sector, modern production units in India are being benchmarked with similar units in the US, or Bangladesh. What has also hit Indian exports of textiles and apparel is the formation of North American Free Trade Area (NAFTA), and the benefit that countries like Mexico have gained from this.

Latest Comment
Post Comment
Read Comments
Advertisement
Advertisement
Advertisement
Advertisement