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This is an archive article published on December 11, 2008

Live it up

Even after 150 years, the Levi's brand refuses to replace the button fly on its iconic '501' jeans with a zipper.

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Button Up!
Even after 150 years, the Levi8217;s brand refuses to replace the button fly on its iconic 8216;5018217; jeans with a zipper. The button fly has been one of the most distinctive features of the Levi8217;s 501 jeans. Taking inspiration from the streets of Japan, the brand has introduced a limited edition button fly customization kit that turns the button fly of its jeans into a real work of art in seconds. Snap-on button covers, available in a set of five, feature the works of artists from around the globe. Six limited edition sets, designed by renowned artists and purveyors of modern cultural expression 8211; Giuseppe Demaio, MHAK, Ezra, Danny Sangra, Oeil, and Brian Barneclo 8211; are available now. In addition to the six limited edition button fly customization kits, 8216;Fly Humour8217; button cover kits are also available for those who are looking for some fun and humour via button customization. Printed with tongue-in-cheek graphics these button covers will definitely leave the jean wearer exuding much attitude and even mischief! Other creatives will be showcasing their work on 501.com as part of 8216;Live Unbuttoned8217;, a campaign celebrating the 501 Jeans and its long connection with the arts and creativity.

Eye Candy
WELL-defined eyes are what most women like to flaunt. Taking that thought forward, 8216;Pearl Finish Eye Shades8217; from the house of Coloressence brings a pearly shine brilliance to the eyes with its special pigments and pearls in its content. The parent company, Nature8217;s Essence has introduced this range of Coloressence in 20 countries worldwide. The eye shades are available in seven colours and have a super long lasting formula. Priced at Rs 1,180 for one palette in eight colours and Rs 350 for smaller palette in three colours, the product is available in all premium and convenient stores across the country.

Boy oh boy!
URBAN 10 has launched its Fall Winter Collection for boys aged between 1 to 14 years. Bringing in an array of colours and fashion, it8217;s a cool and trendy look. In come printed sweaters and sweatshirts along with denim jackets and jeans in colours such as blue, black, red, navy and orange. The collection is priced between Rs 299 to Rs 799.

Google gets pally
Following Facebook Connect, Google has launched its own connecting zone called Google Friend connect. The Google Friend Connect open in beta is for 8220;any webmaster looking to add a 8216;dash of social8217; to his or her site8221; by 8220;simply copying and pasting a few snippets of code 8211; no advanced coding or technical background required.8221; The Connect feature from both Google and Facebook let the users add a social networking aspect to the third party websites; although it is unique to the service providers. Google8217;s Friend Connect is simple and can be logged in via one8217;s Google account, Yahoo account, AOL. So, users need just their username and password to log in. Members can also create new profiles or use profiles, rate/review the content on the third party websites, also make friends, comment, share the site and all this can also be done with friends from other social networking sites like Plaxo and Orkut, explains the official Google blog.

 

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