
As the season changes, it’s the perfect moment to refresh your winter beauty regime — and Amazon’s The Beauty Sale – presented by Maybelline, in association with Vaseline, makes it easy to explore, experiment, and elevate your self-care rituals. With up to 70% off across global and homegrown beauty brands, this five-day shopping event brings together everything you need to nourish, protect, and glow this winter. We have specially curated a step by step guide, for the perfect winter care, that you can easily shop and discover on Amazon Beauty.

“The Beauty Sale’s seventh edition showcases the most-loved global beauty trends of the season — from cult-favourite Korean and Japanese skincare to dermatologist-recommended essentials like sunscreens and moisturisers that help customers build a complete, effective routine,” said Siddharth Bhagat, Director, Amazon Fashion and Beauty. “We are making it easier than ever for beauty enthusiasts to discover trusted international brands and build their perfect beauty regimen. Whether they’re exploring winter-care staples, curating a daily makeup routine, or discovering luxury and professional-grade favourites, our thoughtfully curated selection comes with Amazon’s fast delivery and reliable service, ensuring a seamless shopping experience for everyone.”
Step 1: Protect & Hydrate Your Skin This Winter
Winter weather can be harsh on your skin, making gentle, effective care essential. For a regime that soothes, protects, and hydrates, try dermatologist-approved brands like Cetaphil, Wishcare, and The Derma Co, all formulated to maintain skin balance even in the coldest months. But if you are a Korean Beauty fan, dreaming of that viral glass skin even in the chilly months, don’t fret, as winter woes don’t stand a chance when you layer your skincare the K-Beauty way. Think plump, dewy, lit-from-within skin that glows despite the cold. Brands like Skin 1004 and Tirtir, now at up to 35% off, bring sheet masks, serums, and moisturizers that keep your skin hydrated, bright, and balanced. It’s all about stacking the right products so your skin stays luminous, soft, and totally Instagram-worthy — no dull, flaky skin allowed.

Step 2: From Dry to Dewy — The Body Talk
Winter can leave your skin parched, hair brittle, and body craving hydration — plus extra layers of dryness, chapped hands, and static hair are all seasonal challenges. This is the perfect time to embrace multi-tasking body butters, nourishing hair oils, and rich moisturizers to keep your winter glow intact. Skincare Essentials from Vaseline, L’Oréal Paris, Bella Vita, and Bath & Body Works help you stay hydrated, soft, and radiant from head to toe. Make your winter self-care count even more with curated combos at up to 50% off and gift sets from L’Occitane and Kimirica at up to 30% off, which make it easy to stock up, try new favorites, and enjoy a head-to-toe winter glow.
Step 3: Indulge in Winter Everyday Luxury
Luxury beauty isn’t just for special occasions — it’s the perfect way to combat winter dryness and bring warmth and hydration to your daily routine. Brands like D’alba, L’Oréal Pro, Wella, CeraVe, Schwarzkopf Pro, and Laneige among others, offer professional expertise, indulgent textures, and potent formulations to keep your skin and hair nourished, with exciting offers up to 50% off. From spa-like winter skincare at home to haircare with Moroccanoil and O3+, these products turn everyday routines into moments of cozy indulgence. Plus, enjoy free gifts on purchases of top luxury brands, that make your winter self-care even more rewarding.
Now that your skin and body are perfectly prepped, it’s time to step into glam mode. This winter, viral makeup trends are all about dewy skin, frosted eyes, glossy lips, and soft sculpted cheeks — the kind of looks that translate from cozy daytime vibes to festive evening sparkle. Brands like Lakmé, Lovechild by Masaba, Essence, Etude, and Maybelline New York offer up to 70% off plus an extra 5%, letting you experiment with trending textures and shades or revisit classic favorites. With curated selections, you can play with versatile palettes, bold colours, and seasonal sparkle — all while complementing the hydrated, glowing base you’ve built with this winter skincare guide.

Moreover, Amazon’s Winter Store features everyday staples from Vaseline, L’Oréal Paris, and more with up to 70% off on moisturisers, barrier creams, and body-care essentials designed to nourish, protect, and support the skin all season long.
Amazon Beauty is all about exploration, discovery, and inspiration. From Korean layering rituals and winter-ready skincare to luxury self-care, everyday makeup, and derma-approved essentials, this five-day shopping event brings together a wide selection of winter beauty must-haves with irresistible deals, encouraging indulgence, thoughtful self-care, and playful experimentation — all with the convenience of fast and reliable delivery. Whether you’re restocking your winter favorites or discovering new seasonal obsessions, Amazon’s The Beauty Sale is your chance to refresh your winter beauty routine. Shop now and make this season your most radiant yet!
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