PM Modi had tears in his eyes after watching The Sabarmati Report, Vikrant Massey reveals his reaction: ‘He liked my work’

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When asked about the film’s box office performance, Massey offered a nuanced perspective. “See, to each their own. I know there are very different kinds of actors and actresses and people who make films. I’d like to make a small correction here — Sabarmati (Report) is a hit. If you look at the investment, COP (cost of production) and the ROI (Return on investment) then it is a certified hit.”

Massey further emphasised that box office success is not the only measure of a film’s worth. “For me, if you personally ask me, then I feel making a Rs 200 crore film and earning Rs 250 crore is bad business. But if I made a Rs 15 crore film and if it earned Rs 40 crore, then it is good business. And I am working with like-minded people.”

He also noted that the film industry’s obsession with box office numbers can be misleading. “Coming back to a very important question you raised is, ‘Is box office success the only barometer to gauge whether you have been successful or not?’ Not in my case, and I can only speak about myself. Because I come from a world where I used to do a show on TV called Balika Vadhu. I am very proud to report that it is one of the most wonderful shows made in the history of Indian television. It definitely got the TRPs but its social impact (was huge). Somewhere, we are forgetting the impact of art and creativity. Today we look at what kind of opening a film has got, it should also be like that, because it is a business and people invest a lot of money. But I don’t wonder about the opening of my film or what club it enters. For me, the archival value of the story is more important. The story has to outlive you and I aspire to do that through the work I do.”