Premium
This is an archive article published on May 21, 2015

My brand associations not mere photoshoots: Aishwarya Rai Bachchan

Talking about her experience at the Cannes fest, she said: "It's family to me."

aishwarya rai bachchan, aishwarya at cannes, cannes 2015, cannes film festival 2015, aishwarya rai bachchan at cannes 2015, aishwarya rai at cannes 2015, aishwarya rai in white, aishwarya rai green dress, aishwarya cannes film festival, aishwarya, aishwarya cannes, aish, aish cannes interviews, aishwarya rai bachchan cannes interviews, aishwarya rai bachchan in stella McCartney, cannes filmfestival pictures, aishwarya rai pictures, aishwarya cannes pictures, aishwarya rai in formals, entertainment news, cannes 2015 news, cannes news Aishwarya Rai Bachchan, who is associated with L’Oreal Paris for over a decade, feels thankful that her brand association is not merely about photoshoots.

Aishwarya Rai Bachchan, who is associated with global cosmetic brand L’Oreal Paris for over a decade, feels thankful that her brand association is not merely about photoshoots. She is glad it offers an “opportunity to get in touch with the artistic aspects of the business as well as interaction with its top personalities”.

(Read: Aishwarya Rai Bachchan: Wonderful to see people’s interest in ‘Jazbaa’ not only in India but at Cannes too)

“I am very very thankful that my associations are not just for photoshoots or endorsements for a brand. If you are actually a part of such brand for a long time, you end up having many things,” the former beauty queen said on Wednesday in a video chat from Cannes with the media here.

Story continues below this ad

(Also Read: Cannes 2015: Aishwarya Rai Bachchan is simply fabulous in Ralph & Russo couture)

“Yes, we walk the red carpet here (as ambassadors of L’Oreal Paris), get a touch of artistic aspect of this business like styling, makeup, designers, wear gowns… but at the same time, we get an opportunity to interact with the top people of the business,” added the actress, who shared the frame with leading lights like Salma Hayek and Eva Longoria, among others, at the Cannes gala this year.

(VOTE: Aishwarya Rai Bachchan, Sonam Kapoor, Katrina Kaif: Vote for the Best Dressed at Cannes 2015)

At the movie fest, Aishwarya has been grabbing attention with her looks.

Story continues below this ad

Talking about her experience at the Cannes fest, she said: “It’s family to me.”

[related-post]

“I have a long association with Cannes (International) Film Festival. Then, of course, I had privilege of coming here as a jury member. So, the relationship with this festival started on those grounds, which makes it very familiar for me. Now I have a family-like relationship with this fest,” Aishwarya, who has a 13-year-long association with the fest, said.

The festival will conclude on May 24.

Click here to follow Screen Digital on YouTube and stay updated with the latest from the world of cinema.

Latest Comment
Post Comment
Read Comments
Advertisement
Advertisement
Advertisement
Advertisement