Style on wheels

Nitin Tiple at the Yamaha showroom says,“A lot many factors actually went into the biking renaissance,as one can call it,in India. The first amongst them being the fact that the younger generation was exposed to the European bikes those not only looked mean and muscular but also were also very high on performance and speed,and another factor that worked towards this change was the increase in the spending capacity of people. People were ready to spend for high end styling and technology if it was worth the effort and that was a main reason for scaled down version of high end bikes like the R1 started coming to Indian roads.”

While the bikes not only score on the ‘Oomph’ factor they also are ready to burn the road. From having advanced systems like various different types of fuel injection systems,silicon die-casted engine blocks,better heat dissipation technologies to advanced onboard engine sensors these bikes have it all. Sumeet Navalli at Pratham Motors says,“The first wave of the high end bikes included the old CBZ and the Karizma which even though highly priced bought in a part of the international bikes to Indian roads. The second wave of these bikes saw improvements on the engines,stricter emission norms and better visually enhanced graphics that improved the bikes appeal to the general people. An important factor as to why the styling of bikes changed was because all companies basically look at the appeasing the younger audiences,which basically looks for style and performance as the two main criteria’s to measure a bikes performance.”

“New bikes like the Honda Stunner CBF-FI incorporate close to eight onboard sensors that keep a tab on the bike’s performance and is actually a scaled down version of the CBR-1000 to make up for the looks. In addition bikes like the Honda Unicorn incorporated the Mono-shock suspension system to give the rider a better traction and more stability whilst improving riding comfort at the same time,” says Manoj Deshmukh,Sales manager at the Kothari Wheels Honda Showroom.

“While biking is continuously improving by leaps and bounds in India,places like the Pro-Biking showroom enable the buyer to get a first hand feel of the adrenaline associated with buying a bike by having in house simulators and testers to help them decide about buying these high end street machines,” says Rahul Bansode,Manager at the Bajaj Pro-Biking showroom.

Bhavatosh Dhavale an anthropology student and avid biker says,“For me the pure adrenaline rush associated with a bike is a main criteria to buy it. As of late I have tried my hands on the Yamaha FZ,and the Pulsar 220 and I can say for sure,that this is the new face of biking in India. Its not about the economy anymore,but its more about the performance and the ability to burn the road in style.”

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