Google targets state businesses for online ad programme

Google India is eyeing Small and Medium Businesses (SMBs) in Gujarat to get business for its online advertisement programme AdWords by the end of this year,its Online Sales Head Sridhar Seshadri said here today.

“Gujarat with over 7,000 SMBs is the hub of entrepreneurship in the country and has tremendous potential of online advertising,” Seshadri said while announcing Google India’s new service ‘JumpStart’ for Gujarat. “Google’s AdWords programme provides a cost effective platform to SMBs who can start advertising online with low budget and grow as per their business demands,” he said. Under this service,Google will offer free expert support to SMBs to build an online advertising campaign to attract customers. “We are targeting to reach out to 70-80 per cent of Gujarat SMBs in the next one year in order to get them to advertise online using AdWords,” he said.