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Journalism of Courage
Small acts of kindness and thoughtful gestures can have a lasting impact. Recently, a customer shared a post about how Blinkit, an online grocery delivery platform, made his day with a heartfelt message. Sanjeet Sahoo placed an order from a hospital, and the customer’s location caught Blinkit’s attention. The platform prioritised his order and sent warm wishes to him and his family.
“My heart goes out to the person who has thought of optimising for this, thanks @letsblinkit,” Sahoo wrote. “We’ve prioritised your order! We notice your order is from a hospital. Sending you and your dear ones our warmest wishes,” the message from Blinkit read.
See the post here:
Soon after the post came to light, several users hailed the Zomato-owned company for their heartfelt gesture. “Definitely a Nobel step. I ordered some stuff from hospital today through Blinkit and called the delivery person to ask him to deliver to our room. I was skeptical that he might give reasons like no parking. But, he delivered it to our room without any questions. Thank you people for your empathy,” a user wrote. “These small small features create great customer loyalty for Blinkit. Their print feature is also a saviour!” another user commented.
“the world’s at it’s best when people care about people,” a third user reacted. “when i stayed in india blinkit was a life savior i bought charger, room heater, everyday cleaning supplies, snacks, hygiene products and even printed my documents through it. their customer service is also great unlike Swiggy,” another user commented.
