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Top 10 most followed Instagram accounts in the world: Social media has transformed the way people connect and communicate in today’s digital world. Among the many platforms shaping online interaction, Instagram stands out as one of the most popular and powerful, with billions of users active worldwide.
In 2025, the accounts with the largest followings on Instagram include an eclectic mix of international sports legends, music icons, and reality TV celebrities, proving their widespread influence and popularity in the current era. Let’s take a look at the top 10 most-followed people on Instagram in 2025.
Justin Bieber, the tenth most followed individual on Instagram, commands a massive audience of 294 million fans. Known for sharing striking highlights from his live shows, he keeps his followers engaged with behind-the-scenes moments and personal updates.
His rise to fame began in 2008 when music executive Scooter Braun discovered his talent and signed him to RBMG Records. Since then, Bieber has remained a prominent figure on social media, consistently offering fans a window into his everyday life.
Khloé Kardashian, best known for her role in reality television, modeling, and her savvy business ventures, first gained fame through the hit show Keeping Up with the Kardashians. Since then, she’s appeared in various spin-offs and high-profile fashion campaigns.
With a massive audience of 303 million followers, her social media presence highlights a blend of personal moments and professional achievements, making it a powerful extension of her brand.
Beyoncé’s Instagram boasts a massive 311 million followers and over 2,300 meticulously crafted posts. Her feed reflects the same precision and artistry that define her unforgettable performances.
Kim Kardashian, who commands a staggering audience of 356 million followers, is known for her influence in both media and business. Kimberly Noel Kardashian has built a powerful presence beyond reality TV. In 2019, she launched her shapewear brand, Skims, which has since become a major player in the fashion industry. Alongside her entrepreneurial success, she’s also collaborated with high-end labels like Balenciaga.
Ariana Grande, a globally recognised pop icon, holds the position as the sixth most-followed individual on Instagram with 375 million followers. Hailing from the United States, she has earned massive acclaim for her hit songs like 7 Rings, Focus, Break Free, and many more. In addition to her musical success, she has made a significant mark in the beauty world with her cosmetics brand, REM Beauty.
Kylie Jenner holds the title of the fifth most-followed individual on Instagram, boasting an astounding 393 million followers. Widely recognised as a fashion icon and celebrity entrepreneur, she uses her account to promote her successful business ventures – most notably Kylie Cosmetics, along with Kylie Skin, Kylie Swim, and Kylie Baby. According to Hopper HQ, she earns approximately $2.4 million (Rs 19 crore, approximately) for every sponsored post she shares.
Dwayne “The Rock” Johnson’s Instagram is a fan favorite, packed with motivational posts, intense workout routines, behind-the-scenes looks at his movies, and heartfelt moments with his family. He boasts 393 million followers on Instagram. His down-to-earth vibe and success across different industries have earned him admiration across the globe.
Selena Gomez, who has 420 million followers, offers a glimpse into all aspects of her life, whether it’s her music, style choices, or honest conversations about mental health. She also regularly highlights her beauty line, Rare Beauty. According to Hopper HQ, she brings in approximately $2.56 million (Rs 21.1 crore, approximately) for each sponsored Instagram post, making her the top-earning woman on the platform.
Lionel Messi has built an enormous Instagram following, now reaching 504 million fans. His profile offers a mix of content ranging from highlights of his legendary football career to personal moments with his family and glimpses into the events he takes part in. Notably, Messi also holds the record for the most-liked post on the platform.
Cristiano Ronaldo, the Portuguese striker and the highest-paid athlete globally, continues to break barriers not only in football but also in social media. With 653 million followers on Instagram alone, he remains the most-followed person on the platform. When adding up his followers from all social networks, his total audience now exceeds 1 billion.
Widely regarded as one of the greatest footballers ever, Ronaldo plays as a forward for Al Nassr and leads the Portuguese national team as captain. His social media channels provide a unique glimpse into both his personal life and professional achievements, sharing moments that showcase his journey and success.
| Rank | Name & Username | Profession | Followers |
| 1. | Cristiano Ronaldo (@cristiano) | Footballer | 653 million |
| 2. | Lionel Messi (@leomessi) | Footballer | 504 million |
| 3. | Selena Gomez (@selenagomez) | Singer, Actress | 420 million |
| 4. | Dwayne “The Rock” Johnson (@therock) | Actor, Producer, Retired Wrestler | 393 million |
| 5. | Kylie Jenner (@kyliejenner) | Reality TV Star, Businesswoman | 393 million |
| 6. | Ariana Grande (@arianagrande) | Singer, Actress | 375 million |
| 7. | Kim Kardashian West (@kimkardashian) | Reality TV Star, Businesswoman | 356 million |
| 8. | Beyoncé (@beyonce) | Singer, Actress, Businesswoman | 311 million |
| 9. | Khloé Kardashian (@khloekardashian) | Reality TV Star, Businesswoman | 303 million |
| 10. | Justin Bieber (@justinbieber) | Singer | 294 million |
Note: The follower count reported is accurate as of May 15, 2025. It is important to note that these figures may change over time due to fluctuations in rankings and engagement levels, which are influenced by the virality of new content and emerging trends.
