Apple to open new Bengaluru store ahead of iPhone 17 series launch

Apple is all set to launch their third Apple store in the country in Bengaluru’s Hebbal.

By: Tech Desk
Updated: August 22, 2025 10:02 AM IST

2 min read

Apple's new lineup is expected to include iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max. (Image: Apple)

Apple has announced that it will open a new store in Bengaluru’s Hebbal on September 2, its third retail store in India and the first in South India.

The store’s barricades were unveiled on August 21, just 12 days before launch. According to Apple, the outlet will showcase the complete product lineup, allow customers to experience the latest device features, and provide on-ground support from trained experts.

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The expansion comes just ahead of the iPhone 17 series launch, and early leaks suggest some major changes are in store.

iPhone 17 lineup

This year’s iPhones will reportedly drop the “Plus” variant, replacing it with a slimmer “iPhone 17 Air.” Apple is said to have discontinued the Plus model due to sluggish sales, while the Air reflects current trends favouring thinner smartphones.

Also Read | Apple to produce all new iPhone 17 models in India for first time: Report

The new lineup is expected to include iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max.

What’s new in iPhone 17 Pro

The Pro models may feature a third external camera button, possibly a touch-sensitive scroll button on the top left. The rear design is also said to be changing, with a full-width rectangular camera island housing three sensors and a flash. The Apple logo will sit slightly lower to optimise MagSafe charging.

The iPhone 17 Pro is tipped to carry a triple rear camera setup with:

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48MP primary lens (with 8K video recording support)
48MP ultra-wide lens
48MP periscope telephoto lens
It may also see a front camera upgrade to 24MP for sharper selfies and video calls.

iPhone 17 Pro Max battery boost

Rumours also have it that the iPhone 17 Pro Max will sport the biggest battery ever in an iPhone — 5,500mAh — with support for 15W Qi2 wireless charging and 25W MagSafe.

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