Premium
This is an archive article published on April 15, 2011

TVS sells over 30 lakh StaR motorcycles

TVS Motor said its StaR branded motorcycles have crossed 30 lakh units sales mark since its inception.

Two-wheeler maker TVS Motor Company said its StaR branded motorcycles have crossed 30 lakh units sales mark since its inception.

“It has crossed the 3 million mark in cumulative sales of StaR brand of motorcycles,” the company said in a statement.

After launching the brand in 2004,TVS roped in Indian cricket team captain M S Dhoni as its brand ambassador in 2005 and he still represents the StaR motorcycles,it added.

“TVS StaR was introduced as part of the company’s customer centric approach… Constant upgrades with new features,styling and refreshing graphics at regular intervals have helped us achieve this milestone,” TVS Motor Company President (Marketing) H S Goindi said.

Latest Comment
Post Comment
Read Comments
Advertisement
Advertisement
Advertisement
Advertisement