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This is an archive article published on February 21, 2010

Hyundai ‘Miles & Smiles Rally 2010’ in New Delhi

The excitement never stops at Hyundai Motor (HMIL),as was evident at the ‘Miles & Smiles Rally 2010’ organized by HMIL for the ‘uber cool’ customers of the i20 in Delhi.

The excitement never stops at Hyundai Motor (HMIL),as was evident at the ‘Miles & Smiles Rally 2010’ organized by HMIL for the ‘uber cool’ customers of the i20 in Delhi.

Covering a distance of approximately 81 kms,the rally was flagged off from New Friends Colony and culminated at the same point.

Sponsored by the Indian Oil Corporation Limited and Wynn’s Mekuba (as associate sponsor),the rally garnered a phenomenal response with as many as eighty (80) Hyundai i20 cars – both 1.2 litre Petrol and 1.4 litre Diesel variant – customers and their families participating with gusto.

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The ‘Miles & Smiles Rally’ is a special initiative of HMIL to help its customers in different cities to acquaint themselves better with their cars – learn the techniques of fuel efficient driving,calculate the mileage per litre and also win exciting prizes in the process.

The rally also aims at raising the awareness about the judicious use of the scarce fossil fuels,by promoting fuel efficient driving habits among customers.

Speaking on the occasion,Arvind Saxena,Director,Marketing & Sales,HMIL,said,“We organize the ‘Miles & Smiles Rally’ every year,as we believe that our role as an automobile manufacturer also includes imparting techniques of fuel-efficient driving to our customers”.

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