Comviva,the leading provider of integrated VAS solutions for mobile operators in emerging markets,has won the prestigious Golden Peacock Innovation Award for its Virtual SIM solution and its pioneering work in the field of virtual mobile telephony.
Comvivas Virtual SIM helps operators dramatically transform the economics of individual telephony access and gain rapid entry into the vast and under-penetrated BOP (base of pyramid) consumer segment. The solution,when deployed by a mobile operator,enables people unable to afford a handset to make and receive calls,send and receive SMSs and make remittances,virtually,using other people’s phones. Virtual SIM requires no special handsets,SIM cards or additional client software – it works instantly on all mobile handsets.
Virtual SIM enables mobile operators to realize low cost basic mobile phone services for people who want to use mobile phone services,but cannot afford to buy a handset. These consumers currently share phones with family and friends,use street side payphones managed by agents,or community phones. Today,these consumers are anonymous users,who find it difficult to make and receive calls and for whom it is almost impossible to receive text messages or make mobile payments. With Virtual SIM they gain a unique mobile identity,with their own phone number and virtual phone account.
Elaborating on the concept,Manoranjan Mohapatra,CEO,Comviva said,Virtual SIM represents a major milestone in our mission to deliver innovative solutions to service providers in emerging markets,allowing them to extend mobile communications services to new consumer segments. Having successfully launched Virtual SIM in Africa,I am confident that Virtual SIM will dramatically increase the affordability of a mobile connection for the economically underprivileged in the worlds emerging markets,including India. Virtual SIM is an ideal solution to connect the unconnected 2.7 billion people,who already live in areas covered by mobile networks,but who are not yet mobile subscribers.
The award is testament to our pioneering spirit. We constantly strive to innovate in the solutions we deliver and the business models we develop. The fact that we have received recognition with the highly prestigious Golden Peacock Innovation Award is a matter of great pride for us,added Mohapatra.