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This is an archive article published on May 6, 1997

Samsung mulls $200 mn investment in CPT plant

SEOUL, May 5: The Samsung group, the largest business conglomerate in South Korea, is planning to invest around $ 200 million (around Rs 72...

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SEOUL, May 5: The Samsung group, the largest business conglomerate in South Korea, is planning to invest around $ 200 million (around Rs 720 crore) to manufacture colour picture tubes (CPT) through its fully owned subsidiary in India within two years.

Samsung will be setting up a 100 per cent owned holding company in India in the second half of the current year. Samsung Display Devices, part of the $ 87 billion Samsung group, is in the process of carrying out the feasibility study and would finalise the plan by the end of 1997.

“Fresh investments in new projects in India will be through the holding company. We are firm in our commitments to India,” said Jae-Hak An, corporate executive counsellor, Samsung Electronics. The Korean business group is also considering fresh investments in Samsung India Electronics Ltd (SIEL) – where it holds 51 per cent of the equity capital – and specific projects are currently under study.

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SIEL has already launched a range of colour TV sets, audio and video ranges in the Indian market. “It is also planning to launch a host of other products like refrigerators and microwave ovens. In the next phase, SIEL is planning an outlay of Rs 200 crore to gain a foothold in the white goods sector, both in manufacturing and retailing,” said a company official. As part of its business plan, Samsung has planned to invest $ 20 million in a new refrigerator plant in India.

Regarding the colour picture tube plant, Seung-Taek Shin, general manager, Global Operations, informed that “the size of the investment and capacity will be adjusted when it is finalised.” Although the company earlier planned a 3 million units capacity, it decided to conduct another feasibility study fearing excess capacity.

Jae-Hak An said the group was satisfied with the progress made by its 50:50 joint venture with Larsen & Toubro called L&T-Samsung Telecommunication Ltd. This company is expected to start operations by end of this month. “Samsung views India as a market with tremendous potential and we are optimistic that the economic reform process in India will continue to move forward,” he said.

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