Mattel Inc’s Fisher-Price unit is recalling about 1.5 million Chinese-made toys worldwide because their paint may contain too much lead — the latest in a deluge of product safety scares that have tainted the “made in China” brand. The recalled toys, which include popular preschool characters like Elmo, Big Bird, and Dora, were made by a contract manufacturer in China using a non-approved paint pigment containing lead, Mattel said on Wednesday.
The company said it is recalling roughly 967,000 plastic toys from the US market and about 533,000 from international markets, including the United Kingdom, Canada and Mexico. “We operate on a global basis,” said Jim Walter, senior vice president of worldwide quality assurance at Mattel, adding that the recall could affect all its markets around the world.
In the US, the products were sold nationwide at retail stores between May and August, the US Consumer Product Safety Commission said. They sold for $5 to $40. Mattel said US consumers should contact Fisher-Price to arrange a product return and to receive a voucher for a replacement toy.
Mattel, which said it was made aware of the problem in early July, said it is working with retailers to identify the affected products and have them removed from shelves. It also said it is intercepting incoming shipments to stop them from being sold.
Of the nearly one million products recalled from the US market, Mattel said about 30 per cent had reached retail shelves. The toy company declined to identify the manufacturer, but Walter said Mattel had worked with the contract manufacturer in China for roughly 15 years.
In China, Mattel offices referred inquiries back to headquarters and declined to answer any questions or even confirm if the toys were produced by their particular plants. Walter said the toy maker has launched an investigation to find out how the paint made its way onto the toys. “The disappointment here was we had a single contract manufacturer that we had a long-standing relationship with who did not do what is required by Mattel,” Walter said.
While Mattel has stopped producing and shipping toys from that manufacturer, Mattel said it is waiting for the outcome of its investigation to decide whether it will continue to do business with the contractor.
Lead paint has been linked to health problems in children, including learning disabilities and permanent brain damage, so the recall is likely to increase worries over the safety of Chinese products.