Big Bazaar signs Dhoni as brand ambassador

“Dhoni and Big Bazaar have a lot of synergies as the Indian one-day international team’s captain stands for the aspirations of youths, while Big Bazaar is looked up to by millions of Indians to fulfill their aspirations,” Big Bazaar’s CEO, Rajan Malhotra, said in the release.

“I am proud to be associated with a brand like Big Bazaar which appeals to the Indian masses. For me, connecting with people across the country is important, whether through my cricket or my association with Big Bazaar,” cricketer Mahendra Singh Dhoni said.