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This is an archive article published on November 16, 2016

From tea sellers to bhaajiwalah, vendors take to e-wallets to battle cash crisis

Shopping for daily essentials became a big challenge for customers but e-payment has made it hassle-free.

demonetisation, e-portals, online shopping, cash cruch, go cashless, note demonetisation, new currency, ATMs, indian express, india news Plastic transactions saves you from cash crisis. (File)

With customers reducing their purchases considerably in the aftermath of demonetisation, small-time vendors are now shifting to online transactions and have been using e-wallets to avoid further loss. Siddharth Pardeshi, who runs a fish stall at Shivaji Market, installed Paytm just three days ago.

“I have installed e-wallet to give customers more payment options. Though the prices at our shop haven’t been affected very largely but it (demonetisation) has impacted fruit and vegetable markets. I think if vendors adopt such options, it would get easier for customers,” he said.

In fact, shopping for daily essentials became a big challenge for customers but e-payment has made it hassle-free. A homemaker from NIBM Road Sheetal Soni recalls how she had resorted to ordering her daily groceries and vegetables online. “I had no cash and with two young children, I can’t stand in the bank queues. On Monday, my husband informed me that the vegetable vendor installed the e-wallet application. Now I can order good quality veggies at home,” she said.

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Pandurang Kokre, a fruit and vegetable supplier at NIBM Road, said he had installed an e-wallet about two days ago. “Though the amount of transaction was not very high, I earned about Rs 450 in business through it, but at least my customers are happy,” he said.

Even tea sellers have installed such apps. Laxman Kachi at Old Sanghavi said he had transacted Rs 1,000 in four days selling tea and cigarettes. “I knew that big businesses use this but when the change crisis hit, I asked one of my customers if they would accept transactions as less as Rs 10. When I learnt they would, I installed it immediately. The main benefit is that customers are satisfied. Also rather than extending credit to all, now I get payment directly in my bank,” he said.

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