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2024 Lok Sabha Polls: BJP’s Muslim outreach in UP with PM Modi’s Mann Ki Baat book

The book titled, “Wazir-e-Azam Aali Janaab Narendra Modi Ke Mann Ki Baat Urdu Ke Saath”, is a compilation of 12 episodes of PM's speeches that were broadcast on radio in 2022.

2024 Lok Sabha PollsThe 150-page book is titled “Wazir-e-Azam Aali Janaab Narendra Modi Ke Mann Ki Baat Urdu Ke Saath”.

In a bid to connect with Muslim voters in Uttar Pradesh ahead of the next year’s Lok Sabha elections, the BJP’s minority wing has compiled a book of Prime Minister Narendra Modi’s “Mann Ki Baat” speeches in Urdu with an aim to distribute them among the Muslim community.

The book titled, “Wazir-e-Azam Aali Janaab Narendra Modi Ke Mann Ki Baat Urdu Ke Saath”, is a compilation of 12 episodes of PM’s speeches that were broadcast on radio in 2022.

The party has printed one lakh copies of the 150-page book, which will be distributed during the Islamic holy month of Ramzan. “The objective of this book is to make Prime Minister Narendra Modi’s Mann Ki Baat reach every section of the community, which maintains a distance from him and the BJP. When they will read this book, they will understand that Modi-ji speaks and works for all the sections of the society and he takes everyone along,” Basit Ali, the president of BJP’s UP unit of minority wing, told The Indian Express.

The book will be released in a “grand ceremony” during Ramzan and it will be distributed among Muslim scholars, students and Urdu readers across the 80 Lok Sabha constituencies in Uttar Pradesh, Ali said, adding the focus will be primarily on the Muslim-dominated areas in 14 Lok Sabha constituencies where the BJP lost in 2019 Lok Sabha elections.

“…Due to the negative propaganda of the Opposition parties, Muslims do not listen to (Mann ki Baat) broadcast. They stay away from the BJP and Modiji. After reading this book, they will get connected…” Ali said, adding a book on this year’s episodes would be printed and distributed across UP ahead of Lok Sabha elections next year. “…Our government has run welfare schemes without any discrimination. Thus, BJP deserve votes of all castes and communities,” said a BJP leader.

Lalmani is an Assistant Editor with The Indian Express, and is based in New Delhi. He covers politics of the Hindi Heartland, tracking BJP, Samajwadi Party, BSP, RLD and other parties based in UP, Bihar and Uttarakhand. Covered the Lok Sabha elections of 2014, 2019 and 2024; Assembly polls of 2012, 2017 and 2022 in UP along with government affairs in UP and Uttarakhand. ... Read More

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