Peacock: A Streaming Service Overview Peacock, an American streaming service owned by Comcast’s NBCUniversal, launched on July 15, 2020. Named after the NBC logo, the platform offers a diverse range of content from NBCUniversal and third-party providers such as WWE and Hallmark Channel. Programming includes television series, films, news, and sports. Initially, Peacock offered free, Premium, and Premium Plus plans. The free tier, however, is no longer available to new subscribers as of January 2023. The service's paid tiers provide varying levels of access, with Premium Plus offering ad-free on-demand viewing and access to NBC affiliates’ live streams. As of January 2025, Peacock boasts 36 million paid subscribers. A 2023 agreement with Meta Platforms integrated Peacock into Meta Quest VR headsets, expanding its reach to virtual reality users. While the exact number of countries served is not specified, the platform's availability beyond the United States remains a key area for future growth.