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Journalism of Courage
As gold prices recently soared past the Rs 1 lakh per 10 grams mark amid ongoing global economic uncertainty, industrialist Harsh Goenka shared a funny yet insightful take on the value of gold, and the financial wisdom of wives.
Goenka shared a few personal stories with his wife that underline gold’s impressive long-term value. “10 yrs ago, I bought a car for Rs 8L. She bought gold for Rs 8L. Today- car’s worth Rs 1.5L. Her gold? Rs 32L,” Goenka wrote in his post.
Goenka then shared another conversation he had with his wife. “I said, “Let’s skip gold, go on a vacation?” She said, ‘Vacation lasts 5 days. Gold lasts 5 generations.’”
The RPG group chairman also shared another example. “I bought a phone for Rs 1L. She bought gold. Now? Phone’s worth Rs 8K. Her gold? Rs 2L.”
He concluded his post with, “Moral: Wives are smarter.”
The post went viral with over four lakh views and many commenting on it.
A user commented, “Gold may last generations. But we don’t. That five day vacation? It turns into stories, smiles, and moments that lights up your soul for a lifetime. The phone might be worth Rs 8K now, but that late night call to your son, daughter, or mother… that photo you clicked by the ocean… that memory? Priceless. You can buy what appreciates in value, or you can invest in what makes you feel alive,” to which Goenka replied, “Wow”.
Another user wrote, “This is the stupidest thing I’ve read today.” A third person commented, “Car and vacation has provided you some memories to look into! And to look forward to! To help you reset in stressful times. I am not saying don’t buy gold! But balance it properly.”
Goenka’s post comes at a time when gold prices are soaring to unprecedented levels. In India, the spot rate has recently exceeded Rs 1 lakh per 10 grams, propelled by a mix of international influences.
As reported by Reuters, gold has gained more than $800 an ounce since the beginning of 2025, recently breaching the $3,300 mark and adding another $200 within days. In response, Goldman Sachs has revised its year-end projection to $3,700 per ounce, with a possible peak of $3,810 if central banks maintain their current buying pace of 100 tonnes per month. ANZ has similarly adjusted its estimate upward to $3,600.
