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Chief Minister Yogi Adityanath on Monday approved a major restructuring plan for Invest UP, the state’s investment promotion agency, that seeks to make it “more efficient, expert-driven and investor-centric,” a government statement said. The governing body of Invest UP, chaired by the chief minister, cleared the proposal in its first meeting in Lucknow.
Under the new structure, Invest UP will open satellite investment promotion offices in five metro cities, Mumbai, Bengaluru, Hyderabad, Chennai and New Delhi, to strengthen direct engagement with domestic and global investors and to promote projects tied to major industrial corridors.
Officials said the centres will be integrated with the upgraded Nivesh Mitra Portal 3.0 to enhance digital access, shorten processing times and improve ease of doing business.
The overhaul also creates specialist sector cells for textiles, automobiles and electric mobility, chemicals, electronics, services and other priorities, and will set up a dedicated land-bank cell at the sub-divisional magistrate or additional district magistrate level.
The land-bank cell will be staffed by two PCS officers, officials said, to speed land aggregation and allocation for industry. New posts will be sanctioned as part of the exercise, with ex-post facto approval given for 11 general manager or assistant general manager positions and deputation of two joint chief executing officers from the PCS cadre.
Officials framed the move as part of a broader push to attract multinational investment under the “China+1” strategy and to deepen outreach through ‘Focus Country Desks’ that handle engagements with Japan, South Korea, Germany, France, Russia, Taiwan, Singapore and Gulf countries.
Invest UP has assigned account managers to 814 companies from the Fortune 1000 list and, officials said, 219 firms including major Japanese, Korean and Taiwanese concerns are currently exploring investments in the state.
The statement said that Uttar Pradesh added nearly 4,000 new factories in 2024–25, bringing the total to about 27,000, and that 50 new memoranda of understanding have been signed while talks continue with more than 280 companies.
Industrial development authorities in the state hold more than 25,000 acres of greenfield land and about 6,300 acres of ready-to-move-in sites; surveys have been completed for over 33,000 industrial plots, the government added.
Adityanath emphasised transparency, timely incentive disbursal and a results-oriented approach, and directed officials to improve cluster-based development and stay in close contact with investors, divisional commissioners and district magistrates.
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