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Journalism of Courage
Sunil Patil, aka Dolly Chaiwala, the Nagpur-based tea seller popular for his quirky serving style and collaboration with Microsoft co-founder Bill Gates, is now entering the business industry as he announced his plans to expand his brand, Dolly Ki Tapri, across India through a franchise model.
Making it official on social media, he wrote, “It’s India’s first viral street brand, and now… it’s a business opportunity. From carts to flagship cafes, we’re launching nationwide and looking for real people with real passion to carry this dream forward. If you’ve ever wanted to build something big, something desi, something truly legendary — this is your moment. Limited cities. Unlimited chai. Applications open now.”
The announcement includes a link to an application form shared via Instagram Stories, highlighting three franchise formats: cart stall priced between Rs 4.5 lakh to Rs 6 lakh, store model at Rs 20 lakh to Rs 22 lakh, and flagship cafe at Rs 39 lakh to Rs 43 lakh.
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The post quickly went viral, drawing an array of reactions. While a section of social media users congratulated Patil, others highlighted the invasion of viral figures in the business world. “Education is scam in India,” a user wrote. “From Burger Kayega to Burger Bechunga, dolly has come a long way. All the best,” another user commented.
“Don’t take any franchise .. Gotta cry tears of blood .. Already telling you .. This will make money and go to Dubai and you will be stuck here in bank auction,” a third user reacted.
Born in Nagpur, Dolly Chaiwala helped his family at their tea stall from a young age. Over the years, he gained a massive following on social media due to his tea-serving style and quirky fashion sense. Fast forward to 2024, he broke the Internet with his collaboration with Microsoft co-founder Bill Gates. He became an overnight sensation.
