Bollywood Mix

Bollywood heartthrob Hrithik Roshan has a new assignment – hard-selling vodka.

• Written by EXPRESS FEATURES SERVICE
• August 2, 2011 04:26 AM IST
1 min read

Bollywood heartthrob Hrithik Roshan has a new assignment – hard-selling vodka. The Zindagi Na Milegi Dobara star has been roped in as the brand ambassador of Magic Moments Vodka. According to Abhishek Khaitan,managing director,Radico Khaitan Ltd,“Hrithik Roshan’s trendy,stylish and modern appeal connects well with the young and energetic brand.” The vodka is available in six flavours such as chocolate,orange and green and is targeted at “the young and young-in-the-head”. Clearly,Roshan seems to be the winning flavour.

You have exhausted your
monthly limit of free stories.

Read more stories for free
with an Express account.

Register

Already have an account? Sign In

This premium article is free for now.

Register to continue reading this story

Free Read

Already have an account? Sign In

This content is exclusive for our subscribers.

Subscribe now to get unlimited access to The Indian Express exclusive and premium stories.

Continue

Already a subscriber? Sign In