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Journalism of Courage
The Indian bakery market which is currently valued at Rs 3,295 crore is growing annually at a steady rate of eight per cent,said industry body Assocham on Thursday.
The sector which is highly unorganised has undergone a virtual metamorphosis since 2004,”due to increasing consumer gravitation towards convenience products and healthy food items,” said Assocham Secretary General D S Rawat. Bread,biscuits and cookies account for 82 per cent of the bakery items,it said,adding cakes,pastries and buns account for the rest.
“About 65 per cent of bakery products are produced in the unorganised sector,” it added.
