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In a press conference held on Thursday, advocate Hemant Zanjad, representing Chitale Sweet Home, said, a printing mistake led to Chitale Bandhu’s name being printed on certain packets of bakarwadi sold by Chitale Sweet Home.
On April 16, Chitale Bandhu had filed an FIR at Vishrambaug Police Station, claiming that Chitale Sweet Home was using the Chitale Bandhu brand name to allegedly produce and sell fake bakarwadi.
“On the packaging strip on the side, where the customer care number is, Chitale Bandhu’s name got printed by mistake,” Zanjad said on Thursday. Chiatale Sweet Home claimed the mistake had happened while printing their new bakarwadi packets. They had also released a public notice in a Marathi daily stating this mistake. “Once we realised this mistake that had occurred while printing the packaging, and to avoid another complaint and to prevent any kind of business hurdles, we released a public notice,” he said.
Zanajd said, “We came to know that on a small strip on the new packets of bakarwadi, the name of Chitale Bandhu was printed instead of Chitale Sweets. The mistake that occurred was at the printing press and was unintentional. Once we realised the mistake, we recalled the said packets. This has happened by mistake, and there was no intention of doing anything wrong. We will fight whatever legal battles we have to. The reason for holding this press conference was that our total brand is different. Our trademark is different. So there is no reason for us to be doing this on purpose,” said Zanjed.
Chitale Sweet Home has been a trademarked name since 2010, and has been in business since 1954 in Sadashiv Peth area. “If you go to the government’s trademark website, you can find the name Chitale Sweet Home, and our design is registered under the name of Pramod Prabhakar Chitale. It has been trademarked since 2016,” said Zanjad. He added, “We also have the Shop Act License for Chitale Sweet Home since 1954, and we keep renewing it as well.”