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Nani on promoting Dasara across India and why he won’t follow this template for other films: ‘It depends on the content’

Nani has been promoting his upcoming film, Dasara, across India.

NaniActor Nani will be soon seen in the film Dasara. (Photo: Instagram/nameinnani)
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The success of  Telugu films like RRR and Pushpa: The Rise has encouraged filmmakers to take their movie to different parts of India for better reach.  Telugu star Nani is also gearing for the release of his upcoming film Dasara on March 30 and has launched a country-wide campaign to spread the word about this film. Not just big markets like Mumbai and Delhi but Nani has promoted Dasara in cities like Jaipur, Nagpur and Lucknow. However, the actor says not all his upcoming films will follow the same template of promotions.

Nani plays the role of Dharani, a coal mine worker who is full of rage and attitude. However, things take a turn for the worse when he crosses paths with dangerous people. Although the Telugu film is dubbed in other languages, Nani strongly feels that this film will be loved by audience across the country.

The actor, who is in Delhi to promote the film, tells indianexpress.com, “It depends on the content. I will not promote everything here. If I feel this is the content which – irrespective of place, language, emotion – people will connect to, I will bring it to everyone. If it is a native Telugu film then I will not bring it to North India. If those films work, then it will definitely give me a boost. I genuinely fel that the Hindi audience will love Dasara as much as the Telugu audience and that is why we are bringing it here.”

However, the actor is thrilled that he finally got a chance to explore different parts of the country, which he could never do earlier. The actor says, “I got to explore so much. All those names, Nagpur, Jaipur, Lucknow… I have heard all my life because these are cities in our own country but somehow, I never thought that I would travel in all these places but now I did.

However, because I am here for promotions, I am running from one place to another place and I am really not getting time to sit back and chill. So, may be after the release I will visit these places again.”

Dasara is written and directed by debutant Srikanth Odela and also stars Keerthy Suresh in the lead. In Dasara, Nani, who is otherwise seen in a clean-shaven, city-boy look in his earlier films like Tuck Jagadish, Shyam Singha Roy and Ante Sundaraniki,  will be seen in a messy, long-hair and beard avatar. The actor says that his look is never detrimental in him being part of a film.

“I didn’t choose anything. See, scripts come to you and whatever excites you, you jump into it. Even those films I didn’t choose because of the look, I liked the story, I did them. This because I liked the story and whatever you need to do for the story, you do,” says the actor, who will be seen in Dasara on March 30.

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  • Dasara Keerthy Suresh
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