Bajaj’s response to challenges from mainly motorbike-pushing brands like Honda, Yamaha and Suzuki in late 1980s was an ad campaign, called "Hamara Bajaj", that set a new benchmark for Indian advertising - not just motor vehicle advertising, but advertising in general.
Although simple, the “Mummy, I am hungry” ad had so many nuanced messages right under that surface. No one found it spectacularly entertaining, but it got the message across - moms trust Maggi for their kids. So it had to be good!
Sujeeth seemingly wanted to create his comic-book version of a crime city like Gotham. But what he has managed to do is create an ostentatiously nonsensical film, which cannot be salvaged even if the makers are willing to spend another Rs 100 crore.
Saaho star Prabhas became a sensation with the release of Baahubali: The Beginning in 2015. But he did not achieve this scale of success by just delivering one global hit. It came to him after 15 years and 18 films.
Earlier the buffer period between performances would consist of contestants’ sob stories or judges fighting with each other. But in recent times, the writers have got the anchors to crack jokes on the contestants, judges and if that was not enough, even mock themselves.