Rama Bijapurkar
Bijapurkar is the author of We Are Like That Only and A Never-before World: Tracking the evolution of Consumer India.
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More From Rama Bijapurkar
From ‘no’ to an enthusiastic ‘yes’, how the Indian woman’s relationship with makeup has evolved
Rama Bijapurkar writes: It is this journey that lies behind the blockbuster stock market debut of online beauty products retailer, Nykaa.
Sat, Nov 20, 2021
PM Modi must push for a self-confident Bharat, not a self-reliant one
PM Modi should use his considerable pivoting skills and turn Atmanirbhar to Atma Vishwasi Bharat (AVB) or self-confident Bharat.
Wed, Jan 20, 2021
‘Migrant’ has become a label that declares someone a perpetual outsider
The creation of a new class called the migrants makes us forget that they are people and all rules that apply to people, apply to them as well. Many ask, “Why are the migrants leaving? Why can’t they be persuaded to stay? Surely, they would stay if food was actually being provided?” and so on.
Thu, Mar 04, 2021
Experts Explain: Loss of income; ground-up assessment of recovery support to households
Based on household-level data on occupation and income, a calculation for helping citizens get to their feet
Sun, Apr 12, 2020
A debate on what ails the economy should acknowledge the problems of India Inc
This debate is not for the macro economists and stock market analysts alone. It is also about the values we want as a society (the question whose India and whose society should also be addressed).
Sat, Sep 14, 2019
First, let there be investment
Budget does well to focus on investment and infrastructure rather than propping up consumption to boost the economy.
Fri, Jul 12, 2019
Congress may be talking to economists and experts. But is it listening to the voter?
PM Narendra Modi understands better what people in an aspirational society want. Cash transfers are welcome, but what they desire is ways to earn more and for their children to be a part of the better life possibilities they see around them.
Mon, Apr 01, 2019
Alyque Padamsee: Always champion, never challenger, he strode ad world like colossus
To say that he was brilliant, impossible, dazzling, utterly his own person and the definer of Indian advertising is an understatement. Like he said in his one-line ad brief for Surf, “always the champion, never the challenger”.
Sun, Nov 18, 2018
Dear Gen Now
Setting up #MeToo as an all-or-nothing issue will make us ignore the considerable gains already made.
Tue, Oct 16, 2018
IIM bill: Degree of unfreedom
Slogans of ‘Make in India’ and ‘Minimum Government’ won’t ring true if IIMs are being strangled.
Mon, Jul 13, 2015
New residents in search of the new city
Urban infrastructure needs to catch up with high-energy micro-entrepreneurship, writes Rama Bijapurkar
Tue, Jan 06, 2015
Retirement Plan: When a householder decides to retreat into the woods
When a householder decides to relinquish her family, the duties of daily life and retreat into the woods, if only for a while.
Sun, May 25, 2014
New India, new ideas
The young care about achievement and opportunity, reject fear mongering
Mon, May 19, 2014
We are like that only: Getting Inked
A family that votes together is bound to debate endlessly.
Sun, May 11, 2014
We are like that only: Tai-Pan or Fry Pan
In which the author goes to buy a packet of butterfly tea and a bottle of well water.
Sun, Apr 06, 2014This Side,That Side
Crossing the Wagah border for the first time is an exercise in remembrance,identities and mixed feelings.
Sun, Dec 08, 2013
Unabashed and Fearless
Margaret Thatcher lived up to her convictions,unfazed by peer opinion
Sun, Apr 14, 2013Big bank theory
The focus should be on empowering women to demand more from the existing system
Thu, Mar 28, 2013
Rock-cut Realities
Stressed out by recent happenings,I thought a retreat into the past would bring some calm and balm.
Sun, Feb 24, 2013
Two and a Half Women
There are many twosomes that have made me nervous over the years.
Sun, Sep 23, 2012
The Art of Home Tutor Maintenance
Tuition teachers are here to stay,as long as the cut-offs for college admissions escalate.
Sun, Sep 09, 2012
Of Yellow Lines and Ponies
When Chinese precision meets Indian flexibility on a journey to Kailash Mansarovar
Thu, Aug 16, 2012