What is this ‘post-it war’ and why is it trending on social mediahttps://indianexpress.com/photos/trending-gallery/what-is-this-post-it-war-and-why-is-it-trending-on-social-media-2808963/

What is this ‘post-it war’ and why is it trending on social media

It's a battle.

In what can be called a post-it note war, offices in Manhattan, New York, have indulged in an art battle wherein they draw images on windows using post-it notes. It began when employees at a firm called Havas Media replied to an anonymous "HI" message that was left across from its office building on Canal Street with 'SUP', and the battle began between different offices who have drawn various images on the windows, including the Snapchat logo, popular song lyrics, cartoons from the Angry Birds mobile app and even Game of Thrones characters. Reportedly, the art battle has spread across Havas offices in London, Toronto and Dublin a week after it started. "It's kind of just ballooned organically and become something that no one's quite controlling and you don't know where it's going next," Greg James, chief strategy development officer for Havas Media told Reuters, who is also planning to turn it into a more meaningful contest. (Source: Reuters)

An employee creates a rainbow image on a window with Post-it notes at the Horizon Media offices at 75 Varick Street in lower Manhattan. (Source: Reuters)

Images created with Post-it notes are seen in the windows of offices at 75 Varick Street in lower Manhattan (Source: Reuters)

(Source: Reuters)

A message created with Post-it notes are seen in windows of 200 Hudson street in lower Manhattan (Source: Reuters)

Employees create a U.S. flag image on a window with Post-it notes at the Horizon Media offices at 75 Varick Street in lower Manhattan (Source: Reuters)

An image of Spider Man created with Post-it notes is seen in windows at 200 Hudson street in lower Manhattan (Source: Reuters)

(Source: Reuters)

(Source: Reuters)

An image of the Superman Logo created with Post-it notes is seen in windows at 200 Hudson street in lower Manhattan (Source: Reuters)

(Source: Reuters)

Images of Angry Birds created with Post-it notes are seen on a window created with Post-it notes at the Horizon Media offices at 75 Varick Street in lower Manhattan (Source: Reuters)