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Saturday, September 19, 2020

Our Own Devices

Nandagopal Rajan and Shruti Dhapola, who handle Indian Express Technology, host this new weekly podcast which goes beyond the trends so you can stay ahead of the curve. Our Own Devices discusses quirky gadgets, dissects trends and reflects on the world of tech in India.

Episode 19 March 7, 2020

Unpacking BBK group: How the company behind Oppo and Vivo dominated the market

When we talk about the biggest smartphone vendor in India, Xiaomi sticks out. But combine the forces of Oppo, Vivo, Realme, OnePlus and now iQOO, another player clearly emerges as out as the biggest. The BBK Electronics group from China. On this episode of the tech podcast, hosts Shruti Dhapola, Nandagopal Rajan and special guest Anuj Bhatia look at the BBK group, with a special focus on Vivo and Oppo. What should you know about the group? Why does it position brands like Vivo and Oppo in the same way, with similar marketing? Tune in to find out.


You can follow us and leave us feedback on Facebook and Twitter @expresspodcasts, or send us an email at podcasts@indianexpress.com. If you like this show, please subscribe and leave us a review wherever you get your podcasts, so other people can find us. You can also find us on https://indianexpress.com/audio/.

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Unpacking BBK group: How the company behind Oppo and Vivo dominated the marketWhen we talk about the biggest smartphone vendor in India, Xiaomi sticks out. But combine the forces of Oppo, Vivo, Realme, OnePlus and now iQOO, another player clearly emerges as out as the biggest. The BBK Electronics group from China. On this episode of the tech podcast, hosts Shruti Dhapola, Nandagopal Rajan and special guest Anuj Bhatia look at the BBK group, with a special focus on Vivo and Oppo. What should you know about the group? Why does it position brands like Vivo and Oppo in the same way, with similar marketing? Tune in to find out. You can follow us and leave us feedback on Facebook and Twitter @expresspodcasts, or send us an email at podcasts@indianexpress.com. If you like this show, please subscribe and leave us a review wherever you get your podcasts, so other people can find us. You can also find us on www.indianexpress.com/audio.
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