Updated: August 30, 2021 9:33:30 am
The ongoing Covid-19 pandemic has brought immense attention to the importance of living a healthy lifestyle. In an attempt to encourage its employee to prioritise their health and maintain a work-life balance, a financial services company has come up with a creative ’12-month get-healthy goal’ programme.
In a tweet, the founder and CEO of Zerodha, Nithin Kamath, wrote about the impact of the pandemic and how their workforce was the “unhealthiest ever” due to various aspects such as lack of physical activity, work-life imbalance and bad diet, among others. To nudge the team towards a healthier lifestyle, the company will reward employees who make transformations in their life.
The transformation stories are super inspiring & pushing others to take action as well. We also have proof that getting healthy improves professional performance as well. Our Get Healthy program will now run permanently.
Sharing to seed the idea among fellow entrepreneurs. 3/3
— Nithin Kamath (@Nithin0dha) August 28, 2021
“On our internal forum, we asked everyone to set a 12-month get-healthy goal & update the progress every month, to create accountability. To increase participation, we said everyone who reaches the goal will get a 1-month salary as bonus and 1 lucky draw for Rs 10lks,” tweeted Kamath.
In the following tweet, Kamath wrote how transformation stories tend to inspire and push others. “We also have proof that getting healthy improves professional performance as well. Our Get Healthy program will now run permanently. Sharing to seed the idea among fellow entrepreneurs.”
Since being shared online, the post has gone viral on social media. While many praised the company’s initiative, others wondered if it would actually work.
Great minds think differently. Inspiring
— Geetu Moza (@Geetu_Moza) August 28, 2021
Excellent piece of information. Not achieving the goals should not be demotivating for the individuals otherwise it can affect health of the individuals. Considering the effective R&R program, I’m interested to know what happened to the individuals who couldn’t achieve the goals.
— Kartik Kamdar (@KartikPKamdar) August 28, 2021
Awesome Nithin. More and more of our entrepreneurs need come use some.of their creativity to improve well being of their employees.
— Ani Borkar (@asinaib) August 29, 2021
This is awesome! This is in a way epic as it shows the company understands long term investment. Best investment is in people.
— L (@kami7999) August 28, 2021
You are real employee centric enterpreneur , You set the goal for employee not as standard ritual as to click the photos and post to linkedin but also kept some tangible benefit for the goal, hatts off to you.
— HARSHAL WANI (@harshalwani1111) August 28, 2021
Great initiative and encouragement to employees which translates into higher productivity with belongingness
— Satyanarayana Repala (@SATYAREPALA) August 29, 2021
Great initiative. In fact physical fitness should be a pre requisite for getting yearly increment and bonus.
— Ramachandran Mahesh (@zindadilmac) August 29, 2021