Asking people of India to put their country first, a BJP politician has kickstarted a campaign for Indians to change their surname to ‘Bharatiya’. With the stated aim of combating “the growing discrimination in the country”, Bharatiya Janata Yuva Morcha (BJYM) Mumbai president Mohit Kamboj started the initiative by changing his own surname and launching a website where others could do the same.
“It is a call to rise above religion, region, caste and other factors that divide us,” says text on the website Proud Bharatiya. Calling the movement “the need of the hour”, the website said that the politician “aims to bring a revolution in the hearts and minds of his fellow citizens.”
During a press conference in Mumbai, Kambhoj, who was the richest candidate in 2014 Maharashtra elections with assets worth Rs 354 crore, said his “Proud Bharatiya” Foundation has been set up to create unity amongst people. He wants Indians to rise above name, surname, religion, region, caste, language and other forms of discrimination.
“I want to be the first example of what the campaign wants to achieve. I have changed my surname to Bharatiya and this will be my identity henceforth,” he told PTI. He said the name change has been effected officially as well, the report said.
Huge billboards and newspaper advertisements declaring his change of name have been put up across Mumbai.
— imtiyaz khan (@imtitweet) January 18, 2019
Some are backing Kambhoj and have changed their names on social media platforms such as Facebook and Twitter. People can change their name by registering on the website or by giving a missed call. Some people tweeted in support of the idea.
— Aryan 🤘 (@ThePhenomenlOne) January 17, 2019
— Omprakash Bharatiya (@OmprakashJDubey) January 17, 2019
— Shankar Sharma 🇮🇳 (@iShnkarSharma_) January 14, 2019
However, not everyone is backing the initiative.
This man obviously believes that to rise against “discrimination “ &to be “one” with d Nation is to change yr name to “Bharatiya” #fakepatriotismatitsbest. FYI Moron, why don’t you be one in “thought” one in “religion” one as “people”.That’s what is being ONE not changing yr name pic.twitter.com/vdzAejbIpc
— Farah Khan (@FarahKhanAli) January 18, 2019
— Aiyappa CG (@yaps9) January 18, 2019
All that saffron in today’s TOI Advt made me wonder how is the guy a Proud bharatiya..Then the next page revealed the truth..He is a Bhakt Bharatiya!! pic.twitter.com/hUjvXQazGq
— Lekha Nair (@lekhaNnair) January 18, 2019
New nationalism test: make it mandatory for every Indian citizen to add Bharatiya to his first name. https://t.co/tfhMs1IDfl
— Pradeep Magazine (@pradeepmagazine) January 18, 2019
Has patriotism gone just a teeny tiny bit too far? https://t.co/HQzQpcysUl
— Anamika آپ سب بیوقوف ہیں (@NameFieldmt) January 18, 2019