It’s not every day a small local newspaper grabs the attention of Netizens around the world. England’s Cambridge News has secured a place in history for its front page headline, sadly not for a great reason. A goof-up on their Wednesday’s (December 6) edition left everyone on the Internet LOL-ing as the front page was printed without a headline… Well, sort off!
Instead of a relevant headline for its lead story, it contained the place-holding text of “100PT SPLASH HEADING HERE.” Along with this blunder, the strap’s place holding text was also unedited. “THIS IS A STRAP OVER TWO DECKS WITH A CROSS REFERENCE TO A PAGE HERE,” read the second line. Luckily, two photographs on the page were captioned correctly. How those two were correctly printed left a large number of people on Twitter amused.
While most deemed it as an “epic fail” others thought it should be included in journalism courses in the future. Many even made fun of the place and couldn’t stop cracking jokes. Sample these.
— Gareth Marlow (@GarethMarlow) December 6, 2017
Dear oh dear. I have a feeling the next issue’s splash might be: ‘EDITOR FIRED OVER
MISSING HEADLINE.’ pic.twitter.com/txHynKMO5G
— Piers Morgan (@piersmorgan) December 6, 2017
Wow. It’s real. This’ll be featured in newspaper sub-editing courses for years. And available at all good newsagents near you today, folks. pic.twitter.com/JS8YpuedVW
— Chris Rand (@ChrisRandWrites) December 6, 2017
— Anorak (@TheAnorak) December 6, 2017
Just bought my copy of this future classic. Amazing. pic.twitter.com/uQj7hBhCPm
— Dominick Reed (@IDrinkLeadPaint) December 6, 2017
If you think you’re having a bad day, just think how the editor of the Cambridge News must be feeling….😱
— Jacqui Oatley (@JacquiOatley) December 6, 2017
That’s a tough morning 🙈! I want a copy! Will prob do great sales…smart 😏
— Nathan Judah (@njudah_star) December 6, 2017
Apparently Cambridge is so quiet they can’t even fill the headline page. pic.twitter.com/ecaKzA40BU
— Thomas Penfold (@penfold_thomas) December 7, 2017
This is what inevitably happens when newspaper groups decide that they can keep on sacking journalists indefinitely https://t.co/8008lNFxPM
— Tim Walker (@ThatTimWalker) December 6, 2017
As the photos of the botched front page went viral, the media house issued a public apology. “We would like to sincerely apologise for the technical problem that caused the main headline to not appear on the Cambridge edition, although the correct one was printed on the Cambourne News,” they wrote on Twitter. However, by then the damage was done.
We would like to sincerely apologise for the technical problem that caused the main headline to not appear on the Cambridge edition, although the correct one was printed on the Cambourne News
— Cambridge News (@CambridgeNewsUK) December 6, 2017
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