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Samsung enters ‘tablet’ mkt with Galaxy tab at Rs 38,000

Tablet PC segment in the country is expected to touch 1 million units sales over the next 12 months.

Written by Agencies | New Delhi |
October 29, 2010 6:03:02 pm

Korean electronic giant Samsung on Friday forayed into the Indian tablet PC market with the launch of Android-powered Galaxy Tab,priced at Rs 38,000.

The move will further fuel the the growth of tablet PC segment in the country,which is expected to touch 1 million units sales over the next 12 months.

“There is a new and emerging consumer demand that the Galaxy tab seeks to satisfy and we feel this demand is poised to grow phenomenally,” Samsung Director (Mobile and IT) Ranjit Yadav told reporters here.

The Indian market tablet PC market is expected to touch about a million devices in sales over the next 12 months and we are looking at a 50 per cent share of this market,he added.

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Samsung will also partner with telecom operators like Airtel,Aircel,Vodafone,Tata DOCOMO and RCom to bundle data plans with Galaxy Tab. The device will be up for sale from November 10.

Since the launch of Apple’s iPad,the tablet market is witnessing huge competition with new contenders launching their devices. A tablet PC,though smaller in size,has PC-like functionalities.

Apple’s rival Dell launched ‘Streak’ earlier this month in India,while homegrown telecom handset makers Spice and Olive have launched similar devices at much lower price points. Motorola is also expected to launch a tablet PC soon.

With 3G (high speed internet services) launch on the anvil,device makers are actively looking at various form actors like 3G handsets and tablet PCs,to cash in on the revenue opportunity.

Samsung Galaxy Tab,which has been launched in the US and Europe,is powered with an Android operating system,and is equipped with a seven-inch TFT-LCD screen,three MP camera and an in-built memory of 16GB (expandable up to 32GB).

Android is a mobile operating system and being an open-source operating system,it allows developers to design applications independent of the handset maker.

The device comes equipped with applications like Reader’s Hub (with over two million e-books),Social Hub and Google marketplace.

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