March 19, 2013 12:02:26 pm
Heins paid tribute to Apples achievements with the original iPhone in 2007,but said that the companys market-leading reputation was vulnerable to newer ideas.
He told The Australian Financial Review that Apple did a fantastic job in bringing touch devices,user interface and their design icon to market.
But he pointed out that the rate of innovation is so high in the mobile industry that if you dont innovate at that speed you can be replaced pretty quickly.
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The user interface on the iPhone,with all due respect for what this invention was all about is now five years old,he added.
According to the Telegraph,Heins’ remarks came while speaking at the launch of the new BlackBerry mobile phones in Australia.
He claimed that BlackBerry’s multi-tasking was superior to the iPhone’s because it runs multiple apps on a smartphone as they do on a laptop.
Apple runs apps differently to reduce power consumption.
He also stressed that BlackBerry was making progress persuading more app developers to use its platform,which has 70,000 native apps at launch and can also run some Google apps.
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