Ringing Bells has issued a statement condemning reports that it is shutting down and calling them false. “Some false reports are coming out in the media that Ringing Bells has shut shop,” said a Ringing Bells spokesperson, adding that they are “very well in the market” and “operating as earlier”.
The Ringing Bells statement said MDM Electronics Private Limited is a separate entity with its own objectives. “At ringing bells we have our clear business objectives which we have shared earlier with everyone and we are sticking to it,” the spokesperson said. However, it is true that CEO Dharna Goel has resigned. “Now Anmol Goel, who is also one of the founder directors, is looking after the affairs of the company,” the statement said.
Ringing Bells came into news early this year when it offered its Freedom 251 smartphone for just Rs 251, making it the cheapest smartphone in the world. However, with over seven crore bookings from across the country, the company really struggled to give products to buyers. The company claims it has delivered 70,000 units of Freedom 251 so far in states such as West Bengal, Haryana, Himachal, Bihar, Uttarakhand, New Delhi, Punjab, J&K, Maharashtra, Madhya Pradesh, Jharkhand, Rajasthan and Uttar Pradesh.
The company insists it will continue delivery of Freedom 251 as it had promised earlier and is making efforts to deliver more soon. “Delivery of Freedom 251 will be made by retailers who will get the products in turn from the distributors and they in turn from the company as is the standard practice in trade,” the spokesperson said.
While the company insists it is still getting a lot of interest in Freedom 251, the official website of Ringing Bells has been down for a long time now. A spokesperson told Indianexpress.com that the website is being upgraded. However, this is the same reply we got about two months back, when we checked about the site. We’re not sure for how long is the website in the updation process.