
CES 2021 Live Updates: CES 2021 officially kicks off on Monday, and this year the world’s biggest tech trade show is going completely digital due to the pandemic. The first day of the show is limited to media, but that is when all the big announcements will be made. Samsung, Intel, TCL, Panasonic and Kohler, among others, are expected to hold press events on January 11. The second and third days include a number of press conferences and an exhibitor showcase. AMD, Nvidia, Razer, Sony, and Microsoft will be holding press events on January 12 and January 13.
CES 2021: What to expect from the first all-digital CES this year
CES , formerly known as Consumer Electronics Show, will cover everything from TVs, smart cars, laptops to digital health. Due to the pandemic, major tech companies want to capitalize on the growing demand for laptops and monitors. HP, Lenovo, Dell, Acer, and Asus will be announcing new laptops, monitors, All-in-One desktops, and PC accessories at the tech show. CES 2021 takes place between Monday, January 11, and Thursday, January 14.
Gaming peripheral maker HyperX has launched the HyperX Alloy Origins 60 mechanical gaming keyboard and HyperX ChargePlay Duo charging station for Xbox controllers. The former is a mechanical keyboard with customisable LED lights and low key travel, while the latter is a convenient way of charging two Xbox One/Xbox Series S/X controllers together. The brand has also announced a new HyperX Pulsefire Haste gaming mouse. Lastly, HyperX has revealed two new gaming headsets, the HyperX Cloud II Wireless and Cloud Revolver + 7.1.
Lenovo has just announced a new updated version of the Yoga Slim 7i Pro laptop. The new model also features 11th Gen Intel Core mobile processors with Intel Iris Xe graphics, or up to NVIDIA GeForce MX450 discrete graphics. There is a 14-inch 2880 x 1980 OLED display now, with 90Hz refresh rate and a 16:10 aspect ratio. The device supports Up to 1TB PCIe SSD storage. Other specifications include Dolby Atmos audio, Harman speakers, IR camera and a 61WHr battery.
HP has announced a range of laptops at CES 2021 aimed at helping those working from home. This includes the HP Elite DragonFly G2, a 2-in-1 business notebook that weighs less than 1KG. The brand has also launched the HP Elite Folio, the HP Envy 14 and the HP EliteBook 840 G8 Aero. HP has also unveiled the HP Elite True Wireless Earbuds with advanced features like customisable noise-cancellation settings and audio tuning.
Mercedes-Benz wants to turn a car into a cinema. Confused? Well, the German luxury automaker is showing off a 56-inch screen it plans on fit inside in its new electric car. The OLED screen, which is over 56-inches, stretches across the entire width of the car. Perhaps the light of the Hyperscreen is its AI capabilities. The company says the system adapts completely to its user and even suggests personalised suggestions.
Samsung has unveiled its new Samsung Neo QLED series TVs equipped with Mini-LED technology. The new Mini-LEDs are 40 times smaller than regular LEDs, claims the brand. The new Samsung TVs will offer better contrast levels and deeper blacks with more precise light controls. The Neo QLED technology will be found in Samsung’s 2021 TV lineup, including the QN900A 8K TV and the QN90A 4K TV.
CES is all about fancy gadgets - and futuristic products. And true to the concept of CES, LG is showing off its transparent OLED screens at this year's tech show. The ‘Smart Bed’ concept, for instance, includes a frame from which, at the push of a button, the 55-inch transparent OLED screen will rise. LG will also demonstrate how the transparent OLED screen can replace the windows in a train carriage.
Most of the major tech brands will have a presence at the CES tech show. Samsung, Microsoft, Nvidia, AMD, Asus and many others will be present. But don't expect to see Apple taking part in CES 2021. The tech giant has not had a presence at the Vegas tech show since 1992.
Consumers are spending a lot more time working at home. The death of the PC has been exaggerated, to say the least. Consumers want powerful new business laptops, innovative screens and integrated webcams. Students need affordable laptops or tablets. Expect the likes of Dell, Lenovo, and Asus to emphasize the convenience and performance of their new laptops and home gear.—Forrester VP and Principal Analyst Thomas Husson.
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