Apple’s invites for its October 27 event out, and the world expects the Cupertino giant to unveil a fresh line of Macs. There have been a lot of rumours around the changes in the new MacBook lineup, but the most significant one is the addition of an OLED panel on top of the keyboard (for MacBook Pro) with an integrated Touch ID. This OLED panel is expected to be a replacement for the functions keys present on the top row of current generations MacBooks.
According to a report from The Trademark Ninja, the OLED touch panel might be called the ‘Magic Toolbar’. The word ‘Magic Toolbar’ was patented by a dummy corporation called Presto Apps America LLC back in February this year. It is reported that the company spent close to 16,000 Euros (Rs 11,60,000) for a global patent on the words ‘Magic Toolbar’. The company was formed just two weeks before the trademark was filed, and appears to be a dummy corporation made by Apple to keep its trademarking filings a secret.
Knowing how much Apple loves the ‘Magic’ moniker (Magic Trackpad, Magic Mouse, Magic Keyboard and more), it is through no stretch of the imagination possible that this ‘Magic Toolbar’ might be the name of the OLED touch panel. If these hints are not enough, The Trademark Ninja has added that the trademark filing was done by the same lawyers that had applied for Apple’s ‘Airpods’ trademarks in Malaysia, Canada and Indonesia.
With the tablet market shrinking in the past few years, Apple is relying on its new MacBook lineup to drive up sales. Apple has been ignoring its Mac lineup for quite some time now, with the last major change being the addition of the force trackpad, and the 12-inch model. There has been even less update for the company’s MacBook Air series, which has seen little to almost no change in terms of design. We might just have to wait till October 27 to know what really is going to happen with the Mac series.