Amazon seems to be really bullish about the Indian market. No wonder it has brought in the latest version of the Amazon Kindle Paperwhite to India the same day as the rest of the world got it. And despite the new feature and better display, the device will have the same Rs 10,999 pricing as before. The Wi-Fi+3G version too will cost rs 13,999.
Announcing the new Paperwhite, Amazon.com Founder and CEO Jeff Bezos said: “We love inventing for readers. The new Kindle Paperwhite obsesses over the details that matter most to readers—we’ve added our highest-resolution display so the words are crisp and clear on the page, a new font that is crafted exclusively for reading Kindle books, and a new typesetting engine that makes pages beautiful. Together, these details help you read faster and with less eyestrain, so you can lose yourself in the author’s world.”
The new Paperwhite will feature Kindle’s highest resolution Paperwhite display, the 300 pixels per inch as in the top-of-the-line Kindle Voyage. This means there can be more words per page and muhc sharper text than before.
The new Bookerly font has been designed for reading on digital screens at any size. It introduces a lighter, more graceful look and outperforms other digital reading fonts to help customers read faster with less eyestrain.
There is also a new typesetting engine, which Amazon claims improves hyphenation and spacing, character placement and overall layout. “The new typography and layout improvements are available on over half a million books, including many best sellers, with thousands more being added every week. The features will be delivered as part of a free, over-the-air software update in the coming weeks,” a release added.
The new Amazon Kindle Paperwhite is available for pre-order now at http://www.amazon.in/paperwhite and start shipping on June 30. It will then be available in over 500 retail outlets across India.