Updated: March 25, 2020 11:08:20 am
Recently Realme posted a video on its social media channels and everyone thought the company is releasing a music video or something. But no, it was the promo video of a new smartphone series called Narzo. Wait, what? Narzo? What does that even mean? Well, Realme is yet to reveal the mystery behind the name, but it does say that this series is for Generation Z aka the youth.
It’s great that the company is trying different strategies to attract consumers but I feel it is a bad time to launch a smartphone in India given companies are being affected by the closure of manufacturing units and workers unable to come to work.
The Narzo smartphone series was said to launch in India on March 26 but it has now been delayed due to 21-day pan India lockdown. Realme is yet to confirm the new launch date.
It was supposed to be a recorded launch video as most employees are working from home. However, all this was before Prime Minister Narendra Modi announced a 21-day pan-India lockdown. Most companies have postponed their scheduled launch events to April.
Realme has also suspended its manufacturing operations in Greater Noida, Uttar Pradesh from March 21, 2020 due to coronavirus pandemic. The brand also said that COVID-19 will temporarily affect the inventory and supply in the market for some time. This could not just impact the sales of the Narzo series but also all other recently launched Realme phones.
With Realme Narzo the company wants to be more than just a camera phone, given that has been its key focus for (almost) all its recently launched phones. It has revealed that both the Narzo 10 and Narzo 10 A will come with a powerful processor, impressive screen, big 5000mAh battery paired with fast charging support. Teasers have confirmed that the Narzo 10 will include four cameras at the back while there 10A will sport three of them.
I feel the Realme Narzo series will take a different approach as far as the design is concerned. The teasers show that the Narzo 10 with quad cameras will sport Realme X special garlic and ginger edition like design with vertical lines throughout the rear panel of the phone. I had used the Realme X ginger edition for some time when it was launched last year and feel it’s still the best-designed Realme phone so far.
The Narzo 10A on the other hand sports a similar design as the Realme power bank with a huge vertically placed logo throughout the back cover. It looks different and unique from other phones from the company.
It is still unclear why Realme is bringing a separate smartphone series in India given the market is already flooded with Realme number series, C series U series, Pro series, X series, and X Pro series phones.
Note: After this blog was posted Realme informed us that the Narzo series launch has been delayed due to India lockdown. The new launch date hasn’t been revealed as yet.
Work from Home appears to be the norm for many of us. We at Indian Express tech have some articles which could help make this easier. First, how to optimise your WiFi, which is really important. Read on that here. Next, we explain how to save data on WhatsApp given we might be using a lot more of this. Then we explain how you can balance screen time while doing work from home. Also these video calling apps can be useful when relying on work from home. Don’t let it be all about work, you can rely on these fitness apps to continue that workout during the lockdown. And finally some general tips to keep in mind while working from home.
📣 The Indian Express is now on Telegram. Click here to join our channel (@indianexpress) and stay updated with the latest headlines
- The Indian Express website has been rated GREEN for its credibility and trustworthiness by Newsguard, a global service that rates news sources for their journalistic standards.