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Yu Yunicorn, the 2016 flagship smartphone by Yu Televentures will be available on its first flash sale today. The smartphone is priced at Rs 12,999 and is exclusive to Flipkart. However, the price of Yu Yunicorn will go up to Rs 13,499 after a month.
The last flagship smartphone by Yu Televentures – Yu Yutopia – was launched at Rs 24,999. While the smartphone had great specs on paper, it wasn’t ready to challenge other flagships in the same price range. This time around, the company has unveiled a much cheaper mid-budget flagship.
Yu Yunicorn uses aluminium unibody metal mixed with magnesium. The smartphone is powered by MediaTek Helio P10 processor coupled with 4GB RAM and 32GB expandable storage. Yu Yunicorn comes with a 5.5-inch Full HD display and supports Miravision 2.0. Yu Yunicorn comes with a large 4000mAh battery packed in an 8.1 mm frame.
The competition for Yu Yunicorn, however is still tough, given the mid-budget segment in India is flooded with some pretty good smartphones like Xiaomi’s Redmi Note 3, Meizu m3 note, Le 1s and more.
Redmi Note 3, which starts at Rs 9,999 for the 16GB storage variant, combines beefy specs with premium looks. In our review, we noted this is a stellar comeback device for the company. In our review of Meizu m3 note, we observed that the phone at Rs 9,999 features a great design, good storage space, very good camera and days long battery at such a low price.
Yu co-founder Rahul Sharma also announced ‘Around Yu 2.0’, company’s software that aggregates services from different providers. Around YU 2.0 now has access to doctors on demand. Around Yu also comes with an integrated wallet Udio.
In our first impressions of Yu Yunicorn, we said the smartphone is a great option considering the price and specifications. Watch out this space for a full review.