Samsung is ready to launch its new smartphone in the J series in India today, and the Galaxy J7 Prime will likely be unveiled. Samsung’s invite has confirmed a Galaxy J series smartphone is coming with the phrase “Prime Time” mentioned in it. The Galaxy J7 Prime was first spotted on Samsung’s Vietnam site and was launched in the country at VND 62,90,000 (approximately Rs 19,000). The India price could be closer to this, according to reports.
For Samsung, the Galaxy J series has done well in India traditionally with IDC numbers and reports saying the budget friendly phones have helped boost volumes for the South-Korean smartphone giant. Samsung has been the number one smartphone vendor in the country for sometime with more than 20 per cent market share, and remains unchallenged from any of the other players.
Samsung Galaxy J7 Prime, J5 Prime launched in India: Key specifications, features and price
In Vietnam, the J7 Prime also has the S-Bike mode which was earlier launched with the more budget friendly J3 in India.
Samsung Galaxy J7 Prime has a 5.5-inch full HD display, octa-core 1.6GHz processor, coupled with 3GB RAM and 32GB internal storage (expandable via microSD). The new J7 Prime comes with a 13MP primary camera with f/1.9 aperture while the front camera is an 8MP shooter. The selfie camera is better than the 5MP version launched with the earlier J7.
The battery is 3,300mAh battery and it also features a rear fingerprint scanner. The connectivity options are Bluetooth 4.1, WiFi and GPS. It runs Android 6.0 Marshmallow and has a metal and glass design.
The J7 Prime phone was launched in two colour choices – Black Personality and Stylish Gold. With an expected price tag of Rs 20,000, the Galaxy J7 Prime will be a mid-range offering from Samsung. The J series is the budget series in India. The Galaxy A9 Pro was recently launched by Samsung in India at a price of Rs 32,490 and comes with a 5000 mAh battery. The A series remains the more highly priced one (usually starting at Rs 25,000 and above).
For Samsung, 2016 started on a great note with the S7, S7 edge, but they failed to keep up momentum with the Note7, which is now facing a global recall over the battery exploding issue. Samsung faces a tough task with the Note brand across the world. The Galaxy Note 7 shipments had not started for India.